Introduction
IT Works MSP ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and otherwise process personal information in connection with our website (itworksmsp.ca), products, and services. We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable Canadian privacy laws.
By accessing and using our website and services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our practices, please do not use our website or services.
1. Information We Collect
Information You Provide
We collect personal information that you voluntarily provide to us, including your name, email address, phone number, company name, and job title when you fill out contact forms, request a free IT assessment, subscribe to our newsletter, or contact us via email or phone.
Information Collected Automatically
When you visit our website, we automatically collect certain information about your device and how you interact with our site. This includes your Internet Protocol (IP) address, browser type, operating system, the pages you visit, the time and date of your visits, the amount of time you spend on each page, and referring URLs.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small files stored on your device that help us recognize you and remember your preferences. We use both session-based and persistent cookies. You can control cookie settings through your browser preferences, although disabling cookies may affect website functionality.
Google Analytics
Our website uses Google Analytics, a web analytics service provided by Google, Inc. Google Analytics uses cookies and similar technologies to collect information about your website usage. The information collected is transmitted to Google and stored on Google's servers. Google uses this information to evaluate your use of the website, compile reports on website activity, and provide other services related to website activity and internet usage. Google may transfer this information to third parties where required by law or where such third parties process the information on Google's behalf. You can opt out of Google Analytics by installing Google's browser add-on or adjusting your privacy settings.
Google Ads and Conversion Tracking
We use Google Ads and Google conversion tracking pixels to monitor the effectiveness of our advertising campaigns. These tools track when users click on our ads and take actions on our website, such as requesting an IT assessment or completing a contact form. This data helps us understand user behavior and optimize our advertising efforts. Google stores this information and uses it in accordance with its own privacy policies.
Form Data
Contact forms on our website are powered by Formspree, a third-party form service. When you submit a form, your information is transmitted to Formspree's servers, which then forwards the information to us via email. Formspree is committed to data privacy and complies with applicable data protection regulations. Your submission is also recorded with Formspree for form management purposes.
2. How We Use Your Information
We use the personal information we collect for the following purposes:
To respond to your inquiries and provide customer support regarding our services. To send you information about our services, products, and promotional offers, provided you have opted in to receive such communications. To evaluate your request for a free IT assessment and schedule a consultation. To improve and optimize our website, services, and marketing efforts. To comply with legal obligations and enforce our terms of service. To protect against fraudulent, harmful, or illegal activity. To analyze trends and user behavior to enhance our website and service offerings. To contact you with important updates or changes to our services or privacy policy.
3. Sharing Your Information
We do not sell, trade, or rent your personal information to third parties. However, we may share your information in the following circumstances:
With third-party service providers who assist us in operating our website and conducting our business, including cloud hosting providers, email service providers, and analytics providers. These service providers are contractually obligated to protect your information and use it only for the purposes we specify.
With Google Analytics and Google Ads, as described in this Privacy Policy, for website analytics and advertising purposes.
With Formspree for form processing and management.
As required by law, court order, or legal process to comply with Canadian privacy legislation or protect our legal rights.
In the event of a merger, acquisition, or sale of substantially all of our assets, your information may be transferred as part of that transaction. We will provide notice of any such change in ownership or use of your information.
4. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, and resolve disputes. Contact form submissions and inquiry information are typically retained for two years to allow us to follow up on opportunities and respond to questions. Google Analytics data is retained according to Google's retention policies, which you can customize in your Google Analytics account. If you wish to request deletion of your personal information, please contact us using the information provided in the "Contact Us" section below.
5. Your Rights Under PIPEDA
Under the Personal Information Protection and Electronic Documents Act (PIPEDA), you have the following rights:
The right to access your personal information and know how it is being used. The right to request correction of inaccurate or incomplete personal information. The right to request deletion of your personal information, subject to legal and operational requirements. The right to withdraw consent for the collection, use, or disclosure of your information. The right to file a complaint with the Privacy Commissioner of Canada if you believe we have violated your privacy rights.
To exercise any of these rights, please contact us at the information provided below. We will respond to your request within thirty days or as required by applicable law. You will not be charged a fee for reasonable requests unless the request is repetitive or burdensome.
6. Security
We implement appropriate administrative, technical, and physical safeguards to protect your personal information against unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your information using reasonable security measures, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any passwords or login credentials associated with our services.
7. Third-Party Links
Our website may contain links to third-party websites and services that are not operated by IT Works MSP. This Privacy Policy does not apply to third-party websites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites before providing your personal information.
8. Children's Privacy
Our website and services are not intended for children under the age of thirteen. We do not knowingly collect personal information from children under thirteen. If we become aware that we have collected personal information from a child under thirteen without parental consent, we will take steps to delete such information promptly. If you believe we have collected information from a child under thirteen, please contact us immediately.
9. Privacy Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by updating the "Last updated" date at the top of this policy and, in some cases, by sending you an email notification. Your continued use of our website and services following the posting of updated Privacy Policy terms means you accept and agree to the changes.
10. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
IT Works MSP
Airdrie, Alberta, Canada
Phone: 1 (800) 566-4188
Email: info@itworksmsp.ca
You may also submit a formal privacy request in writing to the above address. We will acknowledge receipt of your request and respond within the timeframe required by PIPEDA.
If you are unsatisfied with our response to your privacy concerns, you may file a complaint with the Privacy Commissioner of Canada at priv.gc.ca or by calling 1-800-282-1376.